About me
I've spent 10+ years helping organizations solve their most complex communications challenges—from marketing campaigns and platform migrations to state-wide benefits programs and change management initiatives. My work has driven measurable outcomes: 17% reductions in hospitalizations through member education, zero client escalations during enterprise migrations reaching millions of users, 99% satisfaction ratings from over 4 million people served, and acquisition of Fortune 100 clients.
What makes my approach different? Years of teaching Latin to middle and college students taught me how to take genuinely difficult material and make it not just understandable, but compelling. That ability to meet audiences where they are—whether they're employees navigating change or members discovering new benefits—is what allows me to deliver impact at every level.
What people have to say about me:
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"His mastery of words and his team-player attitude to get things done has helped our team and our company immensely."
Katie Petnic, Senior Project Manager
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"I highly recommend Adrian for any position that requires a critical thinker with extensive experience in turning complex information into easy-to-understand concepts."
Carlos Macias, Global partner marketing strategist
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"Adrian possesses the highly coveted skill-set of being both deeply creative and highly strategic, which sets him apart from many individuals I’ve worked with."
Brian Bojan, Sr. Manager, Growth Marketing
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"Adrian brought not only deep expertise and a strategic mindset, but also an eagerness to collaborate and elevate the work beyond expectations."
Erin Middle, Design Manager
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"Adrian excels in a highly collaborative work setting and has built strong relationships across product, analytics, client success, and engagement marketing teams."
Maggie Graham, Sr. Marketing Manager, Brand Strategy
